The Guide's Mission

With the release of its 2023 Top Rated Financial Adviser Guide, VouchedFor aims to provide greater transparency for those seeking financial advice.

Uncertainty. It’s a word that has featured heavily in our past four Top Rated Financial Adviser Guides. Whether due to Brexit, Covid or, now, the awful crisis in Ukraine.

Perhaps unsurprisingly, such difficult times increase the value people place on good advice.

Precisely 45,083 five-star client reviews were posted on the platform in 2022 out of a total of 53,132 reviews. However, despite this, millions of Brits who could benefit from advice lack the confidence to seek it. The 2023 Top Rated Financial Adviser Guide sets out to help. The articles and case studies are designed to demystify this often-complex advice landscape, making clear what it is and how it can benefit you. The tables give a shout-out to those financial, mortgage, protection and equity release advisers, as well as financial coaches, who have gone above and beyond for their clients, according to... their clients. The advisers listed on the following pages have received the highest volume of positive client reviews on VouchedFor since the start of 2022. In total, 1,990 advisers from 1,153 different firms are included in the 2023 Guide. They amassed 39,142 reviews last year (131,010 all-time) with an average rating of 4.91 out of 5. As well as being endorsed by at least ten clients, each adviser is a fully verified member of VouchedFor, which means we’ve checked with the Financial Conduct Authority and/or their firm’s senior managers that they have the necessary permissions to practise. VouchedFor members also undergo several other checks and ongoing monitoring. For instance, we check advisers’ identity, qualifications and client reviews. We also monitor news outlets as well as the outcomes for everyone who contacts an adviser through VouchedFor. Towards the end of the guide, you will find a Top Rated Firms section. This celebrates firms that are regularly inviting all their advisers’ clients to review them as well as achieving consistently high ratings. VouchedFor’s mission is to help people access the best advice. It steers every decision we take and every campaign we run. This guide is a vital part of that mission and I sincerely hope you find it useful.

Alex Whitson

Managing Director

VouchedFor

Other content you may like…